SJF Impact

Sustainable
Products and
Systems

SJF invests in companies that support shifting consumer preferences toward more sustainable, ethical, and transparent production. These companies realize focusing on multiple stakeholders, both people and planet, leads to more sustainable business growth.

Our Strategy in Sustainable Products
and Systems

SJF invests in products and systems designed to minimize the negative impacts on our climate and natural resources. SJF believes sustainability is further enhanced through thoughtful consideration of the interests and wellbeing of multiple constituents, including consumers, workers, local and global environments, partners, and suppliers.

While much of SJF’s investment activity in this area has focused on food systems – which have substantial impact potential for the environment, consumer health, worker economics, and beyond – other areas of interest and investment have included sustainable packaging, personal care products, office product design, and IoT devices.

Pop quiz

What percent of plastic waste is sent to a landfill in the US?
Answer: 73%. ~73% of annual plastic waste ends up in a landfill. Packaging is the largest contributor to plastic waste.

Our Impact Objectives in this Sector

Matt O'Hayer
SJF quickly understood why consumers love pasture-raised eggs and why the principles of conscious capitalism are core to what we do. That helped us to select SJF as our first institutional investor.”
Matt O'Hayer, Founder

Impact Highlights